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Articles tagged with 'tag-heuer'

Five of the best watches from TAG Heuer in 2023
Lists
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Five of the best watches from TAG Heuer in 2023

With strong releases left, right, and centre, TAG Heuer has played their cards right this year.
The Rowing Blazers x Bamford TAG Heuer Carrera is peak preppy goodness
Introducing
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The Rowing Blazers x Bamford TAG Heuer Carrera is peak preppy goodness

Cult fashion label Rowing Blazers teams up with Bamford and TAG Heuer on a very collegiate chronograph.
The TAG Heuer Carrera Chronograph x Team Ikuzawa by Bamford is one for the motoring enthusiasts
Introducing
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The TAG Heuer Carrera Chronograph x Team Ikuzawa by Bamford is one for the motoring enthusiasts

A three-way collaboration between TAG Heuer, Japanese motorsport team and fashion label Team Ikuzawa, and legendary watch customiser George Bamford. Based on the 42mm Carrera…
5 of the best Pepsi bezel watches
Buying Guides
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5 of the best Pepsi bezel watches

What’s the most iconic bezel? I think we all know the one that springs to mind. Pepsi bezel watches have garnered a special place in…
TAG Heuer Monaco Chronograph Night Driver
Hands On
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TAG Heuer Monaco Chronograph Night Driver

TAG Heuer has been synonymous with motorsport for decades, and they’re back with an eye-popping new edition of their classic Monaco chronograph. The Monaco is…
TAG Heuer Carrera Chronosprint x Porsche Editions
Introducing
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TAG Heuer Carrera Chronosprint x Porsche Editions

TAG Heuer Carrera Chronosprint x Porsche Editions celebrate the 60th anniversary for both brands with a new chronograph calibre mimicking the acceleration of the first…
Time+Tide Watch Discovery Studio showcases the TAG Heuer Carrera
In The Shop
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Time+Tide Watch Discovery Studio showcases the TAG Heuer Carrera

As we celebrate the opening of our Melbourne Watch Discovery Studio, what better time to help TAG Heuer celebrate the 60th anniversary of their iconic…
You Can Only Wear One For Life (Pt 2): Breitling, Omega, IWC, TAG Heuer – these were your responses…
Watch Culture
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You Can Only Wear One For Life (Pt 2): Breitling, Omega, IWC, TAG Heuer – these were your responses…

Editor’s note: For a watch collector, horological monogamy is a huge challenge. The idea of limiting yourself to one watch, or one brand, is enough…
The new TAG Heuer Monaco Chronograph Racing Blue Limited Edition pays tribute to French Racing Blue
Introducing
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The new TAG Heuer Monaco Chronograph Racing Blue Limited Edition pays tribute to French Racing Blue

The TAG Heuer Monaco Chronograph Racing Blue limited edition of 1,000 pieces features a sandblasted grade 2 titanium case Its silver sunray-brushed dial blends into…
The three watches TAG Heuer’s Heritage Director would save if the brand’s museum was on fire
Interview
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The three watches TAG Heuer’s Heritage Director would save if the brand’s museum was on fire

With an illustrious history stretching back to 1860, TAG Heuer have made an awful lot of watches over the years. Consequently, the brand’s museum in…
Holding court: Wimbledon and the next generation of tennis’ young watch ambassadors
Pop Culture
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Holding court: Wimbledon and the next generation of tennis’ young watch ambassadors

With the recent retirements of tennis superstars Roger Federer (Rolex) and Serena Williams (Audemars Piguet), and with veterans like Rafael Nadal (Richard Mille) on the…
Ryan Gosling wears the perfect TAG Heuer for Barbie movie premiere
Pop Culture
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Ryan Gosling wears the perfect TAG Heuer for Barbie movie premiere

Ryan Gosling wore the perfect watch to a Barbie movie premiere - a hot pink Tag Heuer Carrera. Here's a quick overview of the watch.
How Australia fell in love with TAG Heuer
In-Depth
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How Australia fell in love with TAG Heuer

It’s a grey August morning in Sydney and the city centre is quieter than normal due to the winter rain bouncing off the streets. Hardier…
Bamford Watch Department x Wes Lang present a Limited Edition TAG Heuer Carrera Chronograph
Introducing
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Bamford Watch Department x Wes Lang present a Limited Edition TAG Heuer Carrera Chronograph

BWD collaborates with Wes Lang to bring the artist’s signature flourishes to the iconic Carrera Chronograph Wes Lang is known for his recurring figures and…
WHAT IF… TAG Heuer created their own MoonSwatch moment with a retro Formula 1?
Opinion
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WHAT IF… TAG Heuer created their own MoonSwatch moment with a retro Formula 1?

Welcome to another episode of WHAT IF…, where we ruminate on the alternate reality of a watch industry in a parallel universe. For this installment,…
The 5 best yellow dial watches
Buying Guides
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The 5 best yellow dial watches

Summer’s just around the corner in the Northern Hemisphere, and it’s time to get outside, be active, and soak up that Vitamin D. Put those…
Borna’s top 5 Watches & Wonders 2023 releases
Lists
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Borna’s top 5 Watches & Wonders 2023 releases

In the weeks since Watches & Wonders, I’ve been ruminating on the numerous releases, and have realised that this year has been one of the…
Funky colours and subtle upgrades for the TAG Heuer Carrera Date
Hands On
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Funky colours and subtle upgrades for the TAG Heuer Carrera Date

Colourful, time-only watches have become the new hot thing, as their mechanical simplicity offers a great canvas for some funky dial tones. The latest in…
FRIDAY WIND DOWN: Naoya Hida teases new releases, Vulcain goes salmon fishing
Friday Wind Down
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FRIDAY WIND DOWN: Naoya Hida teases new releases, Vulcain goes salmon fishing

With Zach’s regularly scheduled programming interrupted by a Japan trip with Grand Seiko, I thought I’d wind you down for this week. With releases still…
Ryan Gosling commits grand theft auto in The Chase for Carrera
Pop Culture
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Ryan Gosling commits grand theft auto in The Chase for Carrera

While mainstream movie buffs may be up in arms over missed Easter eggs from the Mario movie and debating whether Oppenheimer or Barbie will take…
Australian Grand Prix – TAG Heuer affirms top watch sponsor spot with more Red Bull dominance, and I live out a childhood dream
Events
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Australian Grand Prix – TAG Heuer affirms top watch sponsor spot with more Red Bull dominance, and I live out a childhood dream

Last weekend, the Australian Grand Prix took place in Melbourne’s picturesque surroundings of Albert Park. We got an incredible spectacle, too, with plenty of drama…
TAG Heuer updates the sporty Carrera Chronograph with a welcome hit of colour
Introducing
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TAG Heuer updates the sporty Carrera Chronograph with a welcome hit of colour

New racing-inspired colourways for the 42mm TAG Heuer Carrera Chronograph Black and blue sunburst dials are offset with bright orange and red accents The watches…
TAG Heuer Carrera Date is a quarter in colour
Introducing
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TAG Heuer Carrera Date is a quarter in colour

Four new colours for a traditionally sized TAG Heuer Carrera time-only model A revised case profile with improved thickness and wearability Upgraded from Calibre 5…
IN-DEPTH: The history of the TAG Heuer Carrera is inspired by a race with a serious body count
In-Depth
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IN-DEPTH: The history of the TAG Heuer Carrera is inspired by a race with a serious body count

The history of the TAG Heuer Carrera begins in 1963, when two legends were born: the Heuer Carrera and the Porsche 911.
FRIDAY WIND DOWN: TAG Heuer boutique opens in Adelaide, Cartier pop-up exhibition in Sydney, JLC celebrations in Melbourne
Friday Wind Down
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FRIDAY WIND DOWN: TAG Heuer boutique opens in Adelaide, Cartier pop-up exhibition in Sydney, JLC celebrations in Melbourne

It’s proved to be a busy week for Australian watch enthusiasts from around the country. Firstly, TAG Heuer celebrated the opening of their seventh stand-alone…
HANDS-ON: Withstand the heat with the new TAG Heuer Carrera x Porsche Orange Racing
Hands On
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HANDS-ON: Withstand the heat with the new TAG Heuer Carrera x Porsche Orange Racing

The sun sets at the 24 hours of Le Mans. It’s your umpteenth time around the track. And, as you make your way down the…
HANDS-ON: The TAG Heuer Solargraph may just be the perfect luxury adventure watch
Hands On
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HANDS-ON: The TAG Heuer Solargraph may just be the perfect luxury adventure watch

While some are finally shaking the sentiment off, it is no secret that watch snobs love to dismiss and knock quartz watches. And, I get…
TAG Heuer is still in the driving seat when it comes to their racing sponsorship outreach
Watch Culture
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TAG Heuer is still in the driving seat when it comes to their racing sponsorship outreach

TAG Heuer is certain to rank highly among lists of the most recognisable watch brands. Their commercial success in recent years, especially among our fellow…
Unholy Grail: Why the comically dated TAG Heuer S/el is a true guilty pleasure
Opinion
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Unholy Grail: Why the comically dated TAG Heuer S/el is a true guilty pleasure

No matter how tasteful your watch collection, no matter how stuffed your portfolio is with blue chip stocks like no-date Subs, pre-Moon Speedys, or the…
Why TAG Heuer is the brand that won 2022
Lists
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Why TAG Heuer is the brand that won 2022

I’ll be honest, TAG Heuer is not really a brand that I love. Sure, I like the classics such as the Monaco and other icons,…
Omega dominate 2023 Golden Globes’ red carpet. Rolex, Cartier, TAG, Vacheron, Bulgari also make appearances
Pop Culture
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Omega dominate 2023 Golden Globes’ red carpet. Rolex, Cartier, TAG, Vacheron, Bulgari also make appearances

Omega dominated the 2023 Golden Globes red carpet Their range of styles and dial colours make their watches very easy to style Rolex, Cartier, TAG…
LVMH Watch Week: TAG Heuer unleashes a flurry of releases
Introducing
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LVMH Watch Week: TAG Heuer unleashes a flurry of releases

TAG Heuer gives us another helping of the Monza, now in a carbon case and bold colours. New Sport, Golf and Titanium Connected watches mark…
The TAG Heuer Aquaracer Night Diver recreates a cruelly overlooked Bond watch
In-Depth
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The TAG Heuer Aquaracer Night Diver recreates a cruelly overlooked Bond watch

Anyone who knows me knows I’m a sucker for all things 007. The action, the intrigue, the charm, the gadgets… and most of all, the…
We let an AI review three of the most iconic watches. Here are the results
Pop Culture
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We let an AI review three of the most iconic watches. Here are the results

“It seems probable that once the machine thinking method had started, it would not take long to outstrip our feeble powers… They would be able…
The new TAG Heuer Carrera in yellow gold is a gentleman’s racing chrono
Introducing
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The new TAG Heuer Carrera in yellow gold is a gentleman’s racing chrono

When you think of iconic Formula 1 liveries, the John Player Special hues of black and gold gracing Lotus’ cars through the ’70s and ’80s…
TAG Heuer debuts two Formula 1 x Mario Kart Limited Editions that fans will race to shell out for
Introducing
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TAG Heuer debuts two Formula 1 x Mario Kart Limited Editions that fans will race to shell out for

In a sceptical marketplace, collaborations and partnerships can sometimes be met with hesitancy. Not every tie-in is created equal. Is it a gimmick? A cash-grab?…
The TAG Heuer Formula 1 offers bright, colourful retro fun
Watch Reviews
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The TAG Heuer Formula 1 offers bright, colourful retro fun

You’ve just watched Alain Prost win the first of his four Formula 1 championships, yet your colourful little Swatch that’s been all the rage recently…
Six manufacturers that ditched industry giants for Kenissi movements
Lists
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Six manufacturers that ditched industry giants for Kenissi movements

Initially introduced as the maker of Tudor’s in-house calibres, Kenissi is becoming a manufacturing powerhouse, becoming involved with an ever-growing number of brands. After Tudor’s…
TAG Heuer adds jet-set functionality to the Aquaracer GMT
Introducing
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TAG Heuer adds jet-set functionality to the Aquaracer GMT

The Aquaracer collection has long been among TAG Heuer’s most popular. Whether by virtue of the affordable, entry-level models, the robust look or the myriad…
INTRODUCING: The TAG Heuer Connected Porsche Edition can talk to your car (assuming it’s a Porsche)
Introducing
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INTRODUCING: The TAG Heuer Connected Porsche Edition can talk to your car (assuming it’s a Porsche)

When car manufacturers and watch brands team up, the word ‘heritage’ gets thrown around a lot. It’s true that watchmaking and motorsport have gone hand…
The Indian watch market: Switzerland’s next big target
News
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The Indian watch market: Switzerland’s next big target

For years, Swiss brands have heavily invested in the Chinese market. Which has made sense, as year after year, the watch market there continues to…
VIDEO: Cherry, cherry baby. TAG Heuer debuts new Carrera Red Dial Limited Edition
Video
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VIDEO: Cherry, cherry baby. TAG Heuer debuts new Carrera Red Dial Limited Edition

The TAG Heuer Carrera was born in 1963, and since its inception it has become a timeless racing watch icon. Clean, crisp and faceted, any…
Ryan Gosling reps TAG Heuer in new film “The Gray Man”
Pop Culture
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Ryan Gosling reps TAG Heuer in new film “The Gray Man”

Almost exactly one year ago, the incredibly talented (and handsome) Ryan Gosling was announced as a TAG Heuer ambassador. When I covered this announcement, I…
INTRODUCING: The TAG Heuer Monaco Purple Dial Limited Edition (Live Pics)
Introducing
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INTRODUCING: The TAG Heuer Monaco Purple Dial Limited Edition (Live Pics)

I didn’t quite believe it when people started claiming that purple was the new colour craze of 2022, but that fact is now undeniable. The…
A professional look for the TAG Heuer Orange Diver
Hands On
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A professional look for the TAG Heuer Orange Diver

TAG Heuer has not been shy about taking plenty of inspiration from their back catalogue and integrating it into their new releases. Rather than just…
TAG Heuer Aquaracer Solargraph – if it’s quartz, may as well make it solar
Hands On
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TAG Heuer Aquaracer Solargraph – if it’s quartz, may as well make it solar

After introducing a slew of references with the facelifted Aquaracer Professional, many thought it would be a while until we saw even more additions, myself…
The TAG Heuer Superdiver is an Aquaracer on steroids
Hands On
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The TAG Heuer Superdiver is an Aquaracer on steroids

If we’re going to refer to it correctly, the TAG Heuer Aquaracer Professional 1000 Superdiver really is more super in many ways than existing Aquaracer…
Michael Fassbender follows Newman and McQueen as an actor turned racer at Le Mans
Pop Culture
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Michael Fassbender follows Newman and McQueen as an actor turned racer at Le Mans

There’s a storied history of thrill-seeking actors jumping behind the wheel of a fast machine. There was Steve McQueen and his escapades on his motorbike…
VIDEO: TAG Heuer CEO announces “first and best” NFT Viewer is now available on Calibre E4 Connected Watches
Video
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VIDEO: TAG Heuer CEO announces “first and best” NFT Viewer is now available on Calibre E4 Connected Watches

TAG Heuer have established themselves as the go-to brand for luxury smartwatches with each subsequent edition of the TAG Heuer Connected improving both form and…
These are Patrick Dempsey’s three favourite TAG Heuer watches
Video
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These are Patrick Dempsey’s three favourite TAG Heuer watches

This past week Andrew and Marcus found themselves in Monaco for the Formula One Grand Prix with TAG Heuer. During the festivities, Andrew had the…
This is the watch Checo Perez wore on the podium in Monaco
News
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This is the watch Checo Perez wore on the podium in Monaco

How about that? Normally seen as a procession around the streets of Monaco, this year’s edition was anything but dull due to heavy rain right…
EDITOR’S PICK: The truth behind Walter White’s TAG Heuer Monaco in Breaking Bad
Pop Culture
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EDITOR’S PICK: The truth behind Walter White’s TAG Heuer Monaco in Breaking Bad

EDITOR’S NOTE: This week, TAG Heuer delighted many watch lovers with the release of a new Heuer Monaco Dark Lord Special Edition for the Formula One…
HANDS-ON: TAG Heuer pays tribute to the Monaco “Dark Lord” with a new Special Edition
Hands On
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HANDS-ON: TAG Heuer pays tribute to the Monaco “Dark Lord” with a new Special Edition

The TAG Heuer Monaco is an irrefutable classic. Which is why it is one of the select references we tackled in our series The Icons.…
VIDEO: Unpacking the new TAG Heuer releases from lab-grown diamonds to serious divers
Watch Reviews
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VIDEO: Unpacking the new TAG Heuer releases from lab-grown diamonds to serious divers

Amongst all the gargantuan and intricate displays at Watches & Wonders, the TAG Heuer area was buzzing. After bumping into Kristian Haagen from DailyWatch, Andrew…
The circuit breakers: Watchspotting at the 2022 Australian Grand Prix
Lists
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The circuit breakers: Watchspotting at the 2022 Australian Grand Prix

Last week’s Australian Grand Prix set a new record for the highest attended weekend sporting event ever staged in Melbourne. That’s no mean feat in a…
INTRODUCING: TAG Heuer’s Connected Calibre E4 Golf Edition will put you on the fairway to heaven
Watch Reviews
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INTRODUCING: TAG Heuer’s Connected Calibre E4 Golf Edition will put you on the fairway to heaven

Last week, TAG Heuer’s Managing Director of their Connected Watch, Teddy Florent, shared a remarkable statistic with Time+Tide. According to the brand’s research, he told…
VIDEO: Bark & Jack, Bamford and Andrew meet in the metal for the first time!
Pop Culture
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VIDEO: Bark & Jack, Bamford and Andrew meet in the metal for the first time!

It’s Watches & Wonders week baby! The Time+Tide team is on the ground bringing you coverage of all the new releases. But we’re also getting…
TAG Heuer puts the novel in novelty with new tourbillon chronograph cased in diamond-set aluminum
Introducing
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TAG Heuer puts the novel in novelty with new tourbillon chronograph cased in diamond-set aluminum

Novelty. It is a term utilised by watch manufacturers across the board in regard to their new releases for a given period or year. But…
WATCHES & WONDERS: TAG Heuer follow up LVMH Watch Week with a whole lot more
Introducing
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WATCHES & WONDERS: TAG Heuer follow up LVMH Watch Week with a whole lot more

Editor’s Note: Watches & Wonders is the biggest watch fair of the year and, with nearly 40 brands presenting, there is a ton of ground…
VIDEO: The TAG Heuer Connected 42mm is the biggest leap forward for Swiss smartwatches yet
Hands On
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VIDEO: The TAG Heuer Connected 42mm is the biggest leap forward for Swiss smartwatches yet

Since its introduction in 2015, the TAG Heuer Connected has seen a number of iterations, all sitting atop the luxury smartwatch pile. With the new…
VIDEO: The TAG Heuer Connected Calibre E4 delivers a leaner and meaner smartwatch than its predecessor
Hands On
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VIDEO: The TAG Heuer Connected Calibre E4 delivers a leaner and meaner smartwatch than its predecessor

A front-runner in the world of luxury smartwatches, TAG Heuer pushes the envelope of innovation further with the new TAG Heuer Connected Calibre E4 45mm.…
VIDEO: The TAG Heuer Autavia Chronometer Flyback 60th Anniversary DLC
Watch Reviews
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VIDEO: The TAG Heuer Autavia Chronometer Flyback 60th Anniversary DLC

With the introduction of the new TAG Heuer Autavia Chronometer Flyback Chronograph 60th Anniversary Silver dial, the brand bought back a classic design to one…
INTRODUCING: The TAG Heuer Connected Calibre E4 is smaller, sleeker in 42mm, and better optioned again
Introducing
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INTRODUCING: The TAG Heuer Connected Calibre E4 is smaller, sleeker in 42mm, and better optioned again

While some watch collectors may ‘pooh pooh’ smartwatches in general, ultimately it is the largest category of watches in the marketplace today. Sure, they may…
INTRODUCING: The TAG Heuer Aquaracer Professional 200 collection
Introducing
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INTRODUCING: The TAG Heuer Aquaracer Professional 200 collection

The Aquaracer line from TAG Heuer has become as iconic to the history of the brand as the Monaco and the Carrera, given that it…
VIDEO: The TAG Heuer Autavia Chronometer Flyback 60th Anniversary Silver Panda
Hands On
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VIDEO: The TAG Heuer Autavia Chronometer Flyback 60th Anniversary Silver Panda

Reviving or reinterpreting classic icons is usually a safe bet for watch manufacturers, speaking to both longstanding fans as well as newcomers seeking vintage vibes…
VIDEO: TAG Heuer celebrates the Autavia’s 60th Anniversary with a dynamic trio
Watch Reviews
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VIDEO: TAG Heuer celebrates the Autavia’s 60th Anniversary with a dynamic trio

The Autavia is one of TAG Heuer’s most storied collection. Yes, it gets lost sometimes with all the noise made by the Monaco and Carrera.…
What Marty from Ozark can teach you about surviving Covid disruption and the value of date windows
Opinion
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What Marty from Ozark can teach you about surviving Covid disruption and the value of date windows

In Ozark, Marty Byrde is wearily accustomed to high-stress scenarios. Physical danger is an occupational hazard when you’re a money launderer for a Mexican cartel.…
INTRODUCING: The TAG Heuer Aquaracer Naomi Osaka Limited Edition
Introducing
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INTRODUCING: The TAG Heuer Aquaracer Naomi Osaka Limited Edition

Naomi Osaka is undeniably one of the modern tennis greats, but where she really stands out is in the press conferences. I’ll be the first…
Dialled down: This artist is creating the tiniest watches in the world
Pop Culture
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Dialled down: This artist is creating the tiniest watches in the world

In recent years, there’s been a noticeable trend for watch cases returning to the smaller and more classical sizes of old. Robbie Jones (@tinyassprops) takes…
What the hell was Barack Obama wearing? A timeline of a maverick watch collection
Pop Culture
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What the hell was Barack Obama wearing? A timeline of a maverick watch collection

On January 1, we all sat there, slowly recovering from champagne and too much finger food. Some of us looked forward to what we hoped…
VIDEO: The top 5 watches of 2021 from $1000-$5000 (Part 2)
Lists
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VIDEO: The top 5 watches of 2021 from $1000-$5000 (Part 2)

The $1000-$5000 USD price bracket is truly the wild west of the watch market, playing host to some watches that overstep their mark in terms…
THE TOP WATCH REVIEWS OF 2021 – The TAG Heuer Carrera Porsche Chronograph (#24)
Watch Reviews
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THE TOP WATCH REVIEWS OF 2021 – The TAG Heuer Carrera Porsche Chronograph (#24)

Editor’s note: There were a lot of watches released in 2021 and our team endeavoured to review as many of them as we possibly could. Here…
The Formula 1 Championship of watch brands goes to…
Lists
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The Formula 1 Championship of watch brands goes to…

This past Sunday was the conclusion of one of the most fiercely contested years of Formula 1 racing. On the recently revised Yas Marina track…
EDITOR’S PICK: Enter the Goldilocks zone – 7 of the best mid-size watches money can buy (36 – 39mm only)
Lists
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EDITOR’S PICK: Enter the Goldilocks zone – 7 of the best mid-size watches money can buy (36 – 39mm only)

EDITOR’S NOTE: Let’s be real here: Goldilocks is a fairly reprehensible character. She enters the bears’ cottage without consent and is culpable of burglary in the…
HANDS-ON: The TAG Heuer Carrera Twin-Time 41 is a clean, robust and sporty-elegant GMT
Watch Reviews
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HANDS-ON: The TAG Heuer Carrera Twin-Time 41 is a clean, robust and sporty-elegant GMT

One of the most sought after complications by buyers is the GMT, a watch that can track two or more time zones on the wrist.…
VIDEO: The TAG Heuer Carrera Twin-Time 41 is a clean and versatile traveller’s GMT
Watch Reviews
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VIDEO: The TAG Heuer Carrera Twin-Time 41 is a clean and versatile traveller’s GMT

Look… we all usually have smartphones at our disposal, but for watch collectors and enthusiasts there is something really neat about having a timepiece that…
HANDS-ON: The TAG Heuer Carrera Three Hands Collection delivers accessible style in a range of sizes
Watch Reviews
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HANDS-ON: The TAG Heuer Carrera Three Hands Collection delivers accessible style in a range of sizes

More than 60 years ago, Jack Heuer was inspired to create a timepiece with clean lines and proportions – a watch that leveraged a sense…
FRIDAY WIND DOWN: Andrew’s Escape To LA and the launch of the Pink Dial Project
Friday Wind Down
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FRIDAY WIND DOWN: Andrew’s Escape To LA and the launch of the Pink Dial Project

I didn’t let myself believe it would be possible until I was actually through US Customs. But it happened, I made it, and here I…
VIDEO: The TAG Heuer Three Hands Collection refines its offering by going back to basics.
Watch Reviews
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VIDEO: The TAG Heuer Three Hands Collection refines its offering by going back to basics.

TAG Heuer looked to strip down their iconic Carrera to the essentials in the early 2000s to create a new entry-level proposition for the larger…
Ryan Gosling announced as TAG Heuer’s new brand ambassador
News
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Ryan Gosling announced as TAG Heuer’s new brand ambassador

Brand ambassadors are a huge promotional tool for brands today, aligning their products with famous faces to extend the reach and awareness for their timepieces.…
It was TAG Heuer vs IWC in the Italian Grand Prix crash – but was either driver really at fault?
Pop Culture
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It was TAG Heuer vs IWC in the Italian Grand Prix crash – but was either driver really at fault?

EDITOR’S NOTE: Title contenders Lewis Hamilton and Max Verstappen crashed out of the Italian Grand Prix at Monza at the weekend after a terrifying collision.…
HANDS ON: The return of a dark legend, with the lumelicious TAG Heuer Aquaracer Professional 300 Night Diver
Introducing
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HANDS ON: The return of a dark legend, with the lumelicious TAG Heuer Aquaracer Professional 300 Night Diver

For many people, a TAG Heuer is their first good mechanical Swiss watch. While some swear allegiance to the classic Carrera, personally I love the…
EDITOR’S PICK: Sex, Drugs and…Watches? Seven of the best watches in rock ‘n roll
Pop Culture
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EDITOR’S PICK: Sex, Drugs and…Watches? Seven of the best watches in rock ‘n roll

EDITOR’S NOTE: As part of Time+Tide’s recent website revamp, our tag-line changed to “The Home Of Watch Culture”. But this was no retro-fit job. That…
#Kixntix: The TAG Heuer Connected x Super Mario with Nikes to make you jump to the next level
Lists
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#Kixntix: The TAG Heuer Connected x Super Mario with Nikes to make you jump to the next level

A smartwatch in collaboration with Nintendo? Shock and joy in equal measure. But in all seriousness, the TAG Heuer Connected is pure sports, and is…
WA-HOO! TAG Heuer teams up with Nintendo to present the TAG Heuer Connected x Super Mario Limited Edition
News
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WA-HOO! TAG Heuer teams up with Nintendo to present the TAG Heuer Connected x Super Mario Limited Edition

At Time+Tide we pride ourselves on tackling how watches relate to pop culture. Sure, die-hard enthusiasts get turned on by listed specifications – calibers, diameters,…
From Boyz II Men to Backstreet Boys – watch spotting in Netflix’s “This Is Pop”
Pop Culture
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From Boyz II Men to Backstreet Boys – watch spotting in Netflix’s “This Is Pop”

“Ten, nine, eight, seven, six, five, four, three, two, one (wristwatches fellas)…” With its recognisable intro, Netflix’s original docuseries, This Is Pop, takes off and…
Public service announcement: How to buy a watch if you’re stuck in the Sydney lockdown
News
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Public service announcement: How to buy a watch if you’re stuck in the Sydney lockdown

Much like the many-headed Hydra that Hercules was sent to kill in the Greek legends, the coronavirus pandemic is a beast that just won’t go…
VIDEO: 14 differences between the old and new TAG Heuer Aquaracer collection
Watch Education
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VIDEO: 14 differences between the old and new TAG Heuer Aquaracer collection

This year at TAG Heuer is all about the Aquaracer, their sporty diver that has its roots all the way back in the late ’70s.…
The new TAG Heuer Aquaracer Professional 300 collection is a truly modern dive watch
Hands On
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The new TAG Heuer Aquaracer Professional 300 collection is a truly modern dive watch

Revitalisation is exactly what we're getting this year with the new TAG Heuer Aquaracer Professional 300 collection.
VIDEO: The TAG Heuer Aquaracer Professional 300 in titanium is a lightweight delight
Watch Reviews
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VIDEO: The TAG Heuer Aquaracer Professional 300 in titanium is a lightweight delight

Titanium, generally speaking, is an under-utilised watchmaking material. It’s super light on your wrist, the darker tone of the metal looks great (especially when it’s…
Announcing the ‘Pink Dial Project’ – an auction of pink prototypes in aid of breast cancer
News
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Announcing the ‘Pink Dial Project’ – an auction of pink prototypes in aid of breast cancer

The watch industry has always had a charitable streak, but never as conspicuously as it does today. Charity auctions have been a key part of…
INTRODUCING: The new TAG Heuer Monaco Titan is a future-proof vision of a stone-cold classic
Introducing
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INTRODUCING: The new TAG Heuer Monaco Titan is a future-proof vision of a stone-cold classic

As a motorsport fan with a predilection for vintage-inspired wristwear, I’ll freely admit that the original fresh blue Heuer Monaco might just be my favourite…
VIDEO: The four dark horse watches of Watches & Wonders, as voted by your favourite watch websites
Opinion
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VIDEO: The four dark horse watches of Watches & Wonders, as voted by your favourite watch websites

You’ve probably cottoned on now to the video series that we’re running that picks the best of the watches just released at Watches & Wonders…
HANDS-ON: The TAG Heuer Aquaracer Professional 300 Tribute to Ref. 844 revives a legend
Pop Culture
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HANDS-ON: The TAG Heuer Aquaracer Professional 300 Tribute to Ref. 844 revives a legend

TAG Heuer are a brand well-known for their modern watch designs and have for the most part resisted the pull of directly heritage-inspired watches. But…
HANDS-ON: TAG Heuer Monaco Green Limited Edition is a fumé fantasy
Watch Reviews
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HANDS-ON: TAG Heuer Monaco Green Limited Edition is a fumé fantasy

The TAG Heuer Monaco is a classic in every sense of the word. I mean, Steve McQueen famously wore it on the silver screen and…
The T+T Team pick the best watches from Watches & Wonders 2021
Lists
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The T+T Team pick the best watches from Watches & Wonders 2021

Editor’s note: With Watches & Wonders finally in the rear-view mirror (phew!), we wanted to take a moment to reflect on the new watches that…