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VIDEO: The 5 watches that defined TAG Heuer’s year
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VIDEO: The 5 watches that defined TAG Heuer’s year

TAG Heuer have enjoyed an eventful year, releasing some gorgeous watches that flex their capabilities beyond their standard lineups while staying true to their inherent…
VIDEO: Taking flight with the Longines Spirit Collection
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VIDEO: Taking flight with the Longines Spirit Collection

Longines have bided their time in launching a comprehensive line of wrist-ready pilot watches that are suited to any occasion. While their historical contributions in…
These colourful Rolex “Beach” Daytonas used to be “cheap fun”. You can now bid on a set of four on Loupe This and they may represent value
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These colourful Rolex “Beach” Daytonas used to be “cheap fun”. You can now bid on a set of four on Loupe This and they may represent value

There’s a lot more to the Rolex Daytona than Paul Newman. While famed for its long history as one of motorsports’ most iconic timepieces, the Daytona…
“Einstein’s mistress who he gave his Longines to was actually a Russian spy” – A video interview with Longines CEO Matthias Breschan
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“Einstein’s mistress who he gave his Longines to was actually a Russian spy” – A video interview with Longines CEO Matthias Breschan

When Matthias Breschan speaks you could swear that he’d founded Longines 189 years ago, such is the passion that the Austrian CEO has for the…
A chicken-wristed man’s search for a watch strap with the perfect fit
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A chicken-wristed man’s search for a watch strap with the perfect fit

There’s a scene in the Alfred Hitchcock film, Rear Window, where the main character L.B. Jefferies (a gruff photojournalist played by James “Jimmy” Stewart) looks…
How does this 1982 Seiko still manage to look so damn good and blemish-free?
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How does this 1982 Seiko still manage to look so damn good and blemish-free?

At first glance this looks like a fairly good condition vintage Seiko manufactured in the early 80s, a ref 5933-5080, with only a couple of…
CODE41: The subversive watch brand that dared to tell the truth and its latest crazy idea…
Interview
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CODE41: The subversive watch brand that dared to tell the truth and its latest crazy idea…

Interviewing the CEOs of watch brands can prove to be a tiring business.  You have to circumnavigate all that smiling evasion, the confected optimism and…
VIDEO: The Vacheron Constantin Historiques American 1921 collection
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VIDEO: The Vacheron Constantin Historiques American 1921 collection

The roaring 20s was a tumultuous time in America that included the aftermath of the First World War, prohibition and the infamous Wall St crash.…
Doomed affairs & dumb tycoons – the stories behind the Jaeger-LeCoultre Reverso Tribute Enamel Hidden Treasures
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Doomed affairs & dumb tycoons – the stories behind the Jaeger-LeCoultre Reverso Tribute Enamel Hidden Treasures

Part of me ever so slightly pities whoever is at the helm of Jaeger-LeCoultre in 10 years time. This year, after all, was merely the…
Original Sinn – A close encounter with the legendary U1 dive watch
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Original Sinn – A close encounter with the legendary U1 dive watch

What is probably the most important and significant Sinn U1 dive watch has surfaced in Wellington, New Zealand. The Sinn U1 is one of the…
Watching this miracle restoration of a burnt-out Omega is the most satisfying thing you’ll do all day
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Watching this miracle restoration of a burnt-out Omega is the most satisfying thing you’ll do all day

From rags to riches or hero to zero, the redemption narrative is one of the most powerful storytelling arcs there is. And it turns out…
You Can’t Ask That: The crazy (new) demand for complicated AP watches
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You Can’t Ask That: The crazy (new) demand for complicated AP watches

This is the seventh and final video in a series of more conversational, and less directly watch-focused, videos that aim to provide richer telling of the…
You Can’t Ask That: Cross-pollination across Audemars Piguet collections
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You Can’t Ask That: Cross-pollination across Audemars Piguet collections

This is the sixth video in a series of more conversational, and less directly watch-focused, videos that aim to provide richer telling of the Audemars…
You Can’t Ask That: Developing the real estate of an Audemars Piguet watch
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You Can’t Ask That: Developing the real estate of an Audemars Piguet watch

This is the fifth video in a series of more conversational, and less directly watch-focused, videos that aim to provide richer telling of the Audemars…
You Can’t Ask That: Audemars Piguet explores new materials
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You Can’t Ask That: Audemars Piguet explores new materials

This is the fourth video in a series of more conversational, and less directly watch-focused, videos that aim to provide richer telling of the Audemars…
You Can’t Ask That: A new conversation series with Audemars Piguet exploring all kinds of topics
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You Can’t Ask That: A new conversation series with Audemars Piguet exploring all kinds of topics

You Can’t Ask That, Part 1: Why are AP collections always so controversial when they launch? Introducing a conversation series on YouTube… This is the…
Everything you need to know about Certina and their key models
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Everything you need to know about Certina and their key models

I remember the first time I visited the Certina website. I had just been made aware of the DS Action GMT and wanted a rundown…
Goodbye buyer’s remorse: How to buy a watch sight unseen
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Goodbye buyer’s remorse: How to buy a watch sight unseen

In 2021, the average watch consumer is less likely than ever to try on a watch before buying it. And it’s not because they’re filthy…
What does the “fit and finish” of a watch actually mean and should I even care?
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What does the “fit and finish” of a watch actually mean and should I even care?

“Fit and Finish”. If you search watch forums enough or eyeball videos on Youtube, you will undoubtedly run into this term. Initially, I had an…
Knowledge is power: 5 things we wish all watch brands told us
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Knowledge is power: 5 things we wish all watch brands told us

A picture might be able to tell a thousand words, but there’s still no substitute for evaluating a watch in the metal. Increasingly, however, many…
6 watches that tell the history of Longines dive watches in the ’60s and ’70s
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6 watches that tell the history of Longines dive watches in the ’60s and ’70s

Longines is one of the more successful and storied Swiss watch manufacturers over its lengthy history, which dates all the way back to 1832. But…
VIDEO: The history of the IWC Big Pilot and how it became a stone-cold classic
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VIDEO: The history of the IWC Big Pilot and how it became a stone-cold classic

Can you fly a plane? Nope, me neither. So why the hell are pilot’s watches so enduringly popular? More specifically how has the IWC Big…
Watching the Euro 2020 final with the Hublot Big Bang e UEFA EURO 2020
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Watching the Euro 2020 final with the Hublot Big Bang e UEFA EURO 2020

Since Euro 2020 begun, I’ve found myself actively modelling myself on Gareth Southgate even more than I have been over the past few years. The…
7 Seiko Spring Drive watches you should know about from past and present
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7 Seiko Spring Drive watches you should know about from past and present

Usually, when you think about Spring Drive movements the mind wanders to Grand Seiko. To be fair, Grand Seiko currently has the largest selection of…
From Tom Brady to Lewis Hamilton, how do IWC get the GOATs as their ambassadors?
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From Tom Brady to Lewis Hamilton, how do IWC get the GOATs as their ambassadors?

Before Lewis Hamilton was sponsored by IWC through his Mercedes AMG team, he had only won one Formula One Championship. How many has he won…
Public service announcement: How to buy a watch if you’re stuck in the Sydney lockdown
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Public service announcement: How to buy a watch if you’re stuck in the Sydney lockdown

Much like the many-headed Hydra that Hercules was sent to kill in the Greek legends, the coronavirus pandemic is a beast that just won’t go…
VIDEO: 14 differences between the old and new TAG Heuer Aquaracer collection
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VIDEO: 14 differences between the old and new TAG Heuer Aquaracer collection

This year at TAG Heuer is all about the Aquaracer, their sporty diver that has its roots all the way back in the late ’70s.…
RECOMMENDED READING: Why this tech CEO thinks his watch is more modern than his smartphone
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RECOMMENDED READING: Why this tech CEO thinks his watch is more modern than his smartphone

How could a mechanical wristwatch be more modern than an smartwatch? As any high school debater will tell you, it depends how you define your…
Your need-to-know guide to Minase Watches – the Japanese Prime Minister’s choice of hand-crafted wristwear
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Your need-to-know guide to Minase Watches – the Japanese Prime Minister’s choice of hand-crafted wristwear

Eyebrows were raised when the long-serving Japanese Prime Minister Shinso Abe wore a bright blue piece of wristwear while attending the G20 summit a few…
Recommended Reading: The Naked Watchmaker deconstructs the Audemars Piguet Code 11:59 Chronograph
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Recommended Reading: The Naked Watchmaker deconstructs the Audemars Piguet Code 11:59 Chronograph

The Naked Watchmaker is one of our favourite sites for profound insights into what lies behind many an intricate case design and sapphire caseback. This…
Watch photography made easy: How to master the pocket shot
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Watch photography made easy: How to master the pocket shot

Introduction Whether it’s flaunting your bling or showing your mates just how good that new tropic strap looks on your Seiko Turtle, there’s no denying…
EDITOR’S PICK: Chasing down the Seiko SBWA001 OG Spring Drive
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EDITOR’S PICK: Chasing down the Seiko SBWA001 OG Spring Drive

Editor’s Note: This story is really special to me. Not only does it recount the fantastic moment in my life when I was able to…
Jaeger-LeCoultre CEO Catherine Rénier on how the Reverso became an icon
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Jaeger-LeCoultre CEO Catherine Rénier on how the Reverso became an icon

The world was an immeasurably different place 90 years ago. There were no computers, no mobile phones, no smart watches and no internet. The stockmarket…
RECOMMENDED READING: What drives people to buy fake luxury goods?
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RECOMMENDED READING: What drives people to buy fake luxury goods?

As the largest brands within the fashion and watch industry wage war on fake luxury knock-offs, why do consumers continue to risk legal action for…
ANALYSIS: How is the $5.2m Audemars Piguet Black Panther different to the $160k version?
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ANALYSIS: How is the $5.2m Audemars Piguet Black Panther different to the $160k version?

As a community, we watch lovers can forget there is a larger world beyond our obsession, and that the overwhelming majority of watch buyers are…
Should you shower with your Apple Watch? Or any water resistant watch for that matter?
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Should you shower with your Apple Watch? Or any water resistant watch for that matter?

Recently I stumbled upon an article from ScreenRant where they delve into whether or not it is safe to shower with your Apple Watch. Showering…
Watch brand league table: Rolex is now 25% of the entire Swiss watch industry, here are the other pandemic movers
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Watch brand league table: Rolex is now 25% of the entire Swiss watch industry, here are the other pandemic movers

Rolex is the biggest watch brand in the world (so long as you don’t count Apple). But while that information might not come as a…
RECOMMENDED WATCHING: 3 reasons why watches are so horribly expensive
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RECOMMENDED WATCHING: 3 reasons why watches are so horribly expensive

When one of your non-watch friends asks how much your watch cost, they’ll probably be shocked or straight up appalled that anyone could spend thousands,…
“How I became totally OCD about the way I handle, clean, and store my watches”
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“How I became totally OCD about the way I handle, clean, and store my watches”

Before I throw myself under the loupe, I would like to make a few things clear. Nobody who knows me would particularly refer to me…
What is a strap monster, and why do you need one?
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What is a strap monster, and why do you need one?

The watch community has its own cultural rhetoric teeming with insider slang that never registers to the mainstream ear. It all stems from a greater…
7 ways to use your diving bezel that don’t involve getting wet
Opinion
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7 ways to use your diving bezel that don’t involve getting wet

Maybe you love the smell of neoprene in the morning. You explore the ocean’s depths on such a regular basis that your Facebook friends barely…
Three years ago Andrew pulled apart a Hublot tourbillon and here’s what he found out…
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Three years ago Andrew pulled apart a Hublot tourbillon and here’s what he found out…

Editor’s note: Nearly three years ago, although it seems like a lifetime, Andrew was able to visit the Complications Department of the Hublot Manufacture, and…
Dive watch fundamentals – Why Rolex still wears the crown of the deep
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Dive watch fundamentals – Why Rolex still wears the crown of the deep

There’s a strong argument that the Blancpain Fifty Fathoms was the first real diver’s watch of its kind… and that’s because it was. It’s also…
RECOMMENDED READING: Could your PlayStation 5 controller screw up your watch by emitting magnetic fields?
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RECOMMENDED READING: Could your PlayStation 5 controller screw up your watch by emitting magnetic fields?

Magnets are useful for many things. They’ve helped decorate the outside of countless fridges, inspired the name of a seminal New York rap group (the…
Should you take off your watch before having sex?
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Should you take off your watch before having sex?

We turn now to one of the great philosophical dilemmas of our time. It’s a profound and complex question that lies at the knotty intersection…
RECOMMENDED READING: Mr. Watchfinder explains the story behind the thinnest watch ever made
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RECOMMENDED READING: Mr. Watchfinder explains the story behind the thinnest watch ever made

This year, Piaget achieved an unfathomable feat in watchmaking – a production timepiece only 2mm thick! Not surprisingly, given the scale of this achievement, the…
HOW TO: Buy a Valentine’s Day watch in 90 secs
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HOW TO: Buy a Valentine’s Day watch in 90 secs

Buying a watch for anyone other than yourself is a difficult thing to do, for exactly the same reasons it is so enjoyable to wear…
Space odyssey: How the Omega Calibre 321 became the first watch movement on the moon
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Space odyssey: How the Omega Calibre 321 became the first watch movement on the moon

In many ways, outer space and space exploration have become a routine part of life. We all carry a device that listens to signals from…
RECOMMENDED WATCHING: A beginner’s guide to Grand Seiko
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RECOMMENDED WATCHING: A beginner’s guide to Grand Seiko

Editor’s note: Ever wanted to know why Grand Seiko is so revered in the horological hemisphere? Well, this video perfectly sums up why the doyen…
Fun with fundamentals: A watch glossary for the budding enthusiast
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Fun with fundamentals: A watch glossary for the budding enthusiast

Editor’s note: For anyone that isn’t already a watch enthusiast, understanding the multitude of watch-specific terminology can be a bit daunting. In fact, a friend…
Best case scenario: What are the best watch case materials?
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Best case scenario: What are the best watch case materials?

For many years now, watchmakers on all levels have tried to separate themselves from the pack by experimenting with different watch case materials. Nowadays, we’re…
The Horological Society of New York is coming to Melbourne, and you’re invited – Feb 29th and March 1st
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The Horological Society of New York is coming to Melbourne, and you’re invited – Feb 29th and March 1st

The Horological Society of New York, the oldest watchmaking guild in America, formed 1866, is one of the world’s leading educators on all things watchmaking…
That time Hublot pulled apart a tourbillon cage to show us how it worked
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That time Hublot pulled apart a tourbillon cage to show us how it worked

Editor’s note: Early last year, our fearless leader Andrew McUtchen was fortunate enough to breach the inner sanctum of Hublot’s High Complication Department and have…
Battle-ready beginnings of the Blancpain dive watch
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Battle-ready beginnings of the Blancpain dive watch

Editor’s note: Blancpain have been looking into their rich trove of dive watch archives to great success recently, reviving a number of classics that we…
RECOMMENDED READING: A history of the Rolex Daytona
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RECOMMENDED READING: A history of the Rolex Daytona

Editor’s note: OK, I’m guessing that 99 per cent of people reading this are already well aware of Rolex’s eponymous Daytona … and, admittedly, it’s…
RECOMMENDED READING: Seiko’s 9F Quartz Movement
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RECOMMENDED READING: Seiko’s 9F Quartz Movement

SJX Watches recently published an in-depth look at Seiko’s prodigious and fabled 9F Quartz movements, which are now in their 26th year of production. And…
Tracing the journey of Rado’s Captain Cook
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Tracing the journey of Rado’s Captain Cook

Up until a few years ago, Rado’s Captain Cook was a rather obscure watch. A stylish skin diver from the middle of last century, a…
Explaining a legend – the history of the IWC Portugieser
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Explaining a legend – the history of the IWC Portugieser

Editor’s note: While the Pilot might be IWC’s hero of the hour, the equally large but more classically inspired Portugieser is an equally important line.…
Level up your watch photography with @MracekProductions
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Level up your watch photography with @MracekProductions

Editor’s note: Being a pilot who’s into watches is already cool enough, but when you add in some seriously serious photography skills, that’s the whole…
What is Zaratsu polishing? Its origins are less Japanese than you think
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What is Zaratsu polishing? Its origins are less Japanese than you think

Zaratsu polishing can achieve a near mirror finish on the side of a watch case. But what is it exactly, and where did it come…
RECOMMENDED READING: What do collectors really look for?
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RECOMMENDED READING: What do collectors really look for?

What do collectors really look for when they are already at the top of the watch game? Rarity? Provenance? Complexity? All are true for different…
RECOMMENDED READING: This is what happens when you take apart the ultra-thin Bulgari Octo Finissimo chronograph
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RECOMMENDED READING: This is what happens when you take apart the ultra-thin Bulgari Octo Finissimo chronograph

The Naked Watchmaker is one of our favourite internet projects, and not just because of its punny name and the fact that the man behind…
The ultimate watch glossary – the intermediate edition, feat. wheels, pinions and more
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The ultimate watch glossary – the intermediate edition, feat. wheels, pinions and more

Editor’s note: Last week we kicked off our series on the ultimate watch glossary — well, now it’s back and slightly more complex. Read on…