TikTok is going crazy about people wearing Apple watches at weddings
Luke BenedictusWear your watch on your left wrist. Don’t pair a diving watch with a tuxedo. Match the colour of your watch strap with the leather of your shoes… There are plenty of purported “watch rules”, most of which are widely ignored (often with some justification). But now there’s a niche issue that’s getting people on TikTok all hot and bothered. The bone of contention: wearing Apple watches at weddings.
“I’m at a wedding and I just have a quick etiquette question. At what point did it become appropriate to wear an Apple Watch to a formal event?” asks @olivialmarcus.
“I was at a wedding this weekend and I just have to say that I saw an alarming number of Apple Watches,” fumes @tonimarotti. “I didn’t know that in 2023 we had to remind people that an Apple Watch is not a bracelet.”
“Listen if you’re a groom or a groomsman, you do not need an Apple Watch for your wedding day,” insists @zealphotographyuk. “Put it down! You’ve made your decision. You do not need to track you heart rate because you’re not running anywhere.”
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Even Brynn Wallner of DIMEPIECE recently weighed in on the topic.
The videos go on and on.
I’m not arguing with the sentiment here – personally, I’m one of those boring traditionalists who still favours a dress watch with formalwear. But I am a little surprised as to just how riled up so many people are getting over this issue.
The problem that most people seem to have is that an Apple Watch is not just a time-telling device but a wrist-bound distraction machine that offers constant notifications, messages and updates as to whether you’ve completed your move goals. A wedding is supposed to be the special day of some lucky couple. And rather than absorbing this life-changing declaration of eternal love that you’ve been invited to, your attention is instead being diverted to a wrist-sized text message while the blushing bride is tearfully murmuring “I do”.
Frankly, that sounds like fairly sound logic, unless of course you have some sort of health condition that makes the Apple Watch strictly necessary. But I’d argue that there are, in fact, multiple situations where the inherent distractions of a smartwatch are not ideal. Funerals, job interviews, date-nights – hell, even when you’re simply catching up for a beer with an old mate. It’s good news that people realise that weddings should be a no-go zone for an Apple Watch. But it’ll be even better when they appreciate there are, in fact, heaps of occasions when it’s preferable to focus on the here and now.