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What is the Rolex Superlative Chronometer Standard and why does it matter?

What is the Rolex Superlative Chronometer Standard and why does it matter?

Time+Tide

Editor’s note: Timekeeping standards are suddenly cool again. Omega has been steadily touting the benefits of their Master Chronometer certification, Patek has their own standards, and Rolex recently upped their game with the Superlative Chronometer Standard. But what is it? This article from a while back explains everything you need to know.

Rolex Oyster Perpetual Superlative Chronometer dial detail.

Since 1951, nearly every watch leaving Rolex’s Geneva facility has been a certified Chronometer, and from 1957 onwards, Rolex has been using the term “superlative” on their dials to describe that their watches don’t just meet chronometer standards, but exceed them. Design purists might bemoan the resulting text-heavy dials that declare an Oyster to be “superlative chronometer officially certified”, but Rolex’s nigh-unimpeachable reputation for quality and accuracy has a lot invested in these words. In fact, in late 2015, the brand quietly updated their Superlative Chronometer Standards to make them even more stringent.

Rolex Air King

If you were lucky enough to get your hands on a steel Daytona or a recent Datejust 41, Rolex guarantees your watch is accurate to -2/+2 seconds per day, after casing, compared to the -4/+6 per day for the uncased movement that COSC requires, or the 0/+5 in Omega’s Master Certification. Rolex’s continued commitment to testing and accuracy doesn’t just show they recognise the importance of reliability, but that they deem it vital to be more accurate than the competition.

Rolex Calibre 3255 movement.
Calibre 3255, one of Rolex’s latest (and greatest) movements

Rolex determines this accuracy through a series of external and internal tests. Completed movements are still sent off for official COSC certification. After this, the movement is cased and then tested using (according to brand literature) “unparalleled testing methodologies and new high-technology equipment to certify each of its watches (…) according to its own criteria which exceed watchmaking norms and standards”. These tests guarantee the performance of the watch with relation to precision, power reserve, waterproofness and self-winding, using methods that simulate real world wear and conditions. On top of that, the warranty accompanying this standard (represented by the green seal that comes with your watch) has been bumped up to five years.

Rolex Oyster Perpetual 39 114300 with a blue dial.

What does this mean to those of us who buy and wear Rolex? Well, it means that the people who made your watch spent a lot of time and money ensuring it would provide you with class-leading accuracy and reliability now and in the future. To commit to this level of quality across Rolex’s high production is, frankly, an incredible technical achievement because it leaves so little (four seconds, to be precise) margin for error.

Rolex SA superlative certified green tag.

However, if you were inclined to be critical, you might have noticed that aside from the COSC testing, all the other testing and tweaking is internal, and not validated by an external authority, unlike Omega’s METAS-certified testing, nor does Rolex make the individual results of each watch publicly available. Rolex has never been particularly renowned for their transparency, so the fact it’s opted to keep its methods private isn’t that surprising, but given the brand’s track record and the difficulty in obtaining one, I don’t think it’s a cause for concern for most.